What Athletes Achieve with T3 Coaching
Train with Purpose
Personalized coaching built around your life, schedule, and goals. Each phase is designed to develop sustainable fitness, improve consistency, and reduce unnecessary fatigue or burnout.
Perform with Confidence
Arrive at races physically prepared and mentally clear. Through thoughtful planning, communication, and race strategy, athletes learn to stay calm, focused, and composed under pressure.
Build Sustainable Performance
Coaching focuses on long-term athletic development—building resilience, consistency, and intelligent progression so each season becomes another step forward in your performance journey.
We don’t chase performances.
We create the conditions for them to emerge.
Coaching for athletes who want more than a generic training plan.
T3 Coaching is designed for athletes seeking clarity, structure, accountability, and individualized guidance—whether preparing for a first finish line, balancing training with a demanding career, returning from injury, or pursuing long-term high performance.
Busy Professionals
Coaching that adapts intelligently around demanding schedules, travel, recovery, and the realities of everyday life.
Developing Athletes
Purposeful coaching for athletes looking to train with greater consistency, confidence, and long-term progression.
Performance-Driven Athletes
Strategic coaching for athletes pursuing ambitious goals while minimizing unnecessary mistakes, burnout, and inconsistency.
Coaching Built Around Real Life and Long-Term Performance
At T3, coaching is more than writing workouts. It’s an individualized partnership built around intelligent progression, thoughtful communication, and consistent decision-making. Training evolves alongside your goals, recovery, work, family, and the realities of everyday life.
- Individualized coaching tailored to your goals, physiology, schedule, and lifestyle
- Purposeful progression that builds long-term fitness, resilience, and consistency
- Support across training, recovery, race preparation, and performance execution
- Communication and accountability that adapt as training and life evolve
- A coaching relationship built on trust, clarity, and sustainable athletic development
“Torsten has a remarkable understanding and philosophy of triathlon coaching. I became world champion with his coaching. That says it all.”
— Leanda Cave, Pro Triathlete, ITU Long Course World Champion
Curious what happens after you sign up?
From onboarding and performance testing to ongoing coaching, race preparation, and long-term development, coaching is much more than receiving a training plan.
How coaching works →Or continue scrolling for frequently asked questions ↓
Coaching in Action
Every athlete begins with a different story. What they share is a coaching process built around consistency, communication, and long-term development.
The athletes below represent different ages, professions, goals, and experience levels—but they all discovered that lasting progress comes from making better decisions consistently over time.
Choose Your Coaching Experience
The difference between coaching tiers isn’t the quality of coaching—it’s the level of guidance, accountability, communication, and coach involvement throughout your journey.
You are not buying a training plan.
You are entering a coaching system.
Every coaching tier provides individualized programming and expert guidance. The difference lies in how closely we work together, how often we communicate, and how deeply your training is analyzed and adjusted over time.
Choose the level of coaching support that best matches your goals, experience, and the amount of guidance you want throughout your training journey.
Tier 1 – Premium Coaching
High-touch coaching with continuous communication, detailed performance analysis, and proactive decision-making.
Structured, personalized coaching built around ongoing guidance, accountability, and intelligent decision-making. Your training continually evolves through performance data, coach feedback, and the realities of everyday life—keeping every session aligned with your goals while supporting long-term progression.
Key Outcomes
- Continuous plan adaptation based on performance and athlete feedback
- Ongoing guidance, accountability, and coach-led decision making
- Detailed analysis of key sessions and long-term performance trends
- Integrated race planning, nutrition, pacing, and execution guidance
- Proactive adjustments to reduce injury risk, manage fatigue, and prevent plateaus
What’s Included
- Comprehensive onboarding consultation
- Fully individualized coaching system
- 45-minute monthly strategy session
- Unlimited coach-led plan adjustments
- TrainingPeaks Premium included
- Scheduled physiological testing and performance assessments
- Integrated gait and movement analysis when appropriate
Tier 1 includes integrated performance assessment together with ongoing guidance, accountability, and personalized coaching support. Extended field testing, race support, and travel-based coaching are available separately when appropriate.
Tier 2 – Performance Coaching
Structured coaching with regular feedback, thoughtful progression, and the flexibility to fit around work, family, and everyday life.
A balanced coaching experience combining personalized guidance, ongoing accountability, and the flexibility to fit around work, family, and everyday life. Your training is continually reviewed and adjusted to support steady progression and long-term consistency.
Key Outcomes
- Structured progression aligned with your goals and race calendar
- Ongoing guidance, accountability, and scheduled coaching check-ins
- Adjustments based on training performance and recovery
- Race pacing, nutrition, and execution guidance
- Balanced support across training, recovery, and everyday life
What’s Included
- Comprehensive onboarding consultation
- Fully personalized training plan
- 15-minute monthly coaching call
- Regular coach-led plan updates
- Physiological testing available at coached-athlete pricing
- Gait and movement analysis available separately
Tier 2 combines personalized coaching with ongoing guidance, accountability, and steady progression. Additional in-person coaching sessions, gait analysis, advanced physiological testing, and Performance Consulting & Strategy can be added whenever appropriate.
The Difference Isn’t the Training Plan
It’s the coaching relationship.
Every athlete receives individualized coaching. As the level of support increases, so does the depth of communication, accountability, performance analysis, decision-making, and collaboration. The right coaching tier isn’t about how serious you are—it’s about how much guidance you want throughout your journey.
Tier 3 – Structured Training
Independent training with expert-built structure
Designed for self-directed athletes who value personalized structure and progressive training while maintaining independence. Each training block is tailored to your goals, current fitness, and long-term development.
Key Outcomes
- Progressive training blocks tailored to your goals
- Training prescribed using power, pace, heart rate, and RPE
- Monthly coaching review with plan refinements
- Greater confidence through consistency and independent execution
What’s Included
- Personalized monthly training plan
- Monthly coaching review
- Limited coach communication (1–2 touchpoints per month)
- TrainingPeaks integration
- Blood lactate testing available separately
- Running gait analysis available separately
- Performance Consulting & Strategy available separately
Ideal for athletes who enjoy training independently while benefiting from expert structure, thoughtful feedback, and long-term progression.
Ready to Start Your Coaching Journey?
Every successful coaching relationship begins with understanding.
Tell me about your goals, current training, challenges, and what you’re hoping to achieve. I’ll personally review your application and recommend the coaching experience that’s the best fit for you.
Every application is personally reviewed to ensure we’re the right fit for one another.
Algorithms tell you what you want to hear.
A coach tells you what you need.
Data shows what is happening. Coaching understands why.
Apps generate workouts. Coaching understands your life.
Training plans provide structure—but performance is shaped through interpretation, adjustment, and smart decisions as training and life evolve.
“As a busy professional balancing family responsibilities, travel, and substantial work commitments, I needed more than a generic training plan. Torsten took the time to truly understand my schedule, goals, and physical potential, creating a highly individualized approach that brought structure, clarity, and measurable progress.
After years of self-coaching, inconsistent results, and recurring injuries, I improved my Ironman 70.3 performance from 5:28 to 4:34 while managing a demanding career and family life.
The best coaches know how to motivate and inspire — not simply prescribe workouts. Torsten’s thoughtful coaching, intelligent decision-making, and ability to adapt training around real life made all the difference.”
— Caleb Porter, Executive-Level Athlete & Ironman 70.3 Competitor
Not sure which coaching option is right for you?
Compare coaching options and learn how each level of support differs in communication, collaboration, performance oversight, and athlete development.
Still unsure? Apply for coaching and we’ll help determine the best fit.
Fitness × Attention × Trust
Data shows what is happening. Coaching understands why.
The T3 Method is the coaching framework behind every athlete I work with. Rather than focusing only on fitness, it develops three interconnected qualities that support long-term performance: Fitness, Attention, and Trust.
Fitness builds physical capacity. Attention develops awareness, decision-making, and skillful execution. Trust grows through consistent communication, thoughtful coaching, and training that fits both your physiology and your life.
Training is something you do.
Coaching is something we do together.
Great Coaching Is Built on Trust
The strongest coaching relationships aren’t built overnight. They develop through communication, consistency, mutual trust, and a shared commitment to long-term improvement.
Qualifying for and racing at the Ironman World Championship consistently was made possible through Torsten’s coaching, guidance, and friendship. His attention to detail, thoughtful training plans, and regular communication were invaluable throughout the journey.
Ricardo Urbina
Ironman World Championship Qualifier
Santa Cruz, California
Most athletes come looking for a training plan.
What they often discover is that what they really needed was guidance.
Coaching isn’t simply about prescribing workouts. It’s about understanding why you’re training a certain way, adapting when life gets in the way, and making better decisions over time.
The goal isn’t dependence on a coach. It’s developing the confidence, awareness, and clarity to execute when it matters most.
“Within a year of coaching, I improved my 70.3 time by 29 minutes to 4:09, earned multiple age-group podiums, top 5 OA finishes, qualified for Worlds and won Escape from Alcatraz after returning from injury.
— Brandon Schow, San Francisco,California
Looking for Something More?
Explore additional services designed to complement your triathlon coaching, improve performance, and support your long-term development.
Running Gait Analysis
Improve running economy, identify movement inefficiencies, and reduce injury risk through detailed video analysis.
Explore Service →Blood Lactate Testing
Discover your personalized training zones and remove the guesswork from endurance training.
Explore Service →Running Coaching
Personalized coaching designed to help runners train smarter, race faster, and stay healthy.
Explore Service →“Torsten is a fantastic coach who listens to what your goals are and makes magic happen. He not only puts together thorough and enjoyable training plans but is always checking in and has a wealth of knowledge and experience to share. Couldn’t recommend more highly.”
— Jennifer Hodkinson, San Anselmo, California